Gamesofa partners with Simplaex Engage app retargeting for their popular Taiwan Mahjong app. Download the case study to learn more.
Re-engaging inactive users is a core challenge for mobile marketers, and app retargeting has proven to be the most effective solution.
Deep linking can transform mobile marketing results across all verticals. In this article we touch on the benefits of app retargeting with deep links.
Simplaex, the company behind the world’s most advanced Artificial Intelligence-powered user classification technology for the programmatic advertising ecosystem, recently announced that it has closed a follow-on investment.
The most successful app developers, across all verticals, use the freemium pricing strategy to build huge audiences of devoted users.
User Retention is the most reliable indicator of how much, or how little, people are enjoying your product
Simplaex is getting out and about in February! We’re attending White Nights Prague and MWC in Barcelona. We hope to meet you there!