Gamesofa partners with Simplaex Engage app retargeting for their popular Taiwan Mahjong app. Download the case study to learn more.
It’s time to hit the road and share Rivr with the rest of the world! Benjamin is taking on various cities across Europe and North America, starting with Mobile Growth Summit in Berlin.
Simplaex announced the beta-launch of a project called Rivr — billed as a universal translator for the programmatic value chain to classify audiences and support SSPs and publishers to understand and anticipate any change in the bid stream on an audience level.
Programmatic advertising has dramatically evolved throughout the years, but much remains to be done to finally bring transparency and trust in the value chain. Moti Tal, CTO & Co-founder at Simplaex discusses what’s the true potential of artificial intelligence to solve this fundamental challenge.